Get Videos on Google with Schema Markup. Easy How-To Guide
All Search Engines have been supporting video schema markup for years but still many websites do not take advantage of its benefits.
Using video schema markup can tell search engines more about your videos. Things like: duration, who has made it and even to put in a video transcript.
In this post I will share with you few easy steps we use to show our videos in the Standard video Google rich results.
Easy How-To Video Structured Data Implementation
Time needed: 30 minutes.
Better Search Visibility with Video Schema Markup. Easy How-To Step by Step Implementation
- The Code Snippet
There are different options for implementing structured data. We use JSON-LD format. Also, the number of available Properties is quite extensive, but we decided to stick to the minimum. Anyway, you can check the full list of all the parameters you can use with the video schema markup on this page.
At the end of the post there is a code snippet that you can use as a basic implementation, just copy it and fill in your data. To edit, use some source code editor or just Notepad.
- Always Test the Code
When you are ready go to the rich results testing tool. Paste your code and test. Correct errors if necessary until validation passes.
- Add the Structured Data to Your Website
This can be done in different ways. For example, for the WordPress website, a custom HTML block can be used.
- Do NOT Forget to Inspect the Live URL
Use again the rich results testing tool.
- Google Search Console is Your Best Friend
Index and Monitor the rich results with Search Console
- Enjoy the Google Results
In no time, you should be able to see the video listed in the standard video rich results
Simple Video Structured Data Code Snippet Template
Be sure to update the correct upload date and duration. You can see all the parameters you can use with the video schema markup on this page.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "VideoObject",
"name": "YOUR VIDEO TITLE",
"description": "YOUR VIDEO DESCRIPTION",
"thumbnailUrl": [
"https://YOUR IMAGE THUMBNAIL URL"
],
"uploadDate": "2021-02-19T00:00:00+01:00",
"duration": "PT1M30S",
"embedUrl": "https://youtu.be/YOUR VIDEO LINK"
}
</script>
Most Recent SEO Blog Posts
By SEO Gardener / April 18, 2021
Simple use of an advanced Google search. Extend the use of Site: command (Google site search) beyond All Google results and Google in general.
Read More By The SEO Blender / April 14, 2021
Simple and easy guide on how to perform Core Web Vitals check on multiple pages using Screaming Frog SEO Spider with Page Speed Insights API
Read More By SEO Gardener / April 1, 2021
Websites which offer different content to users in different languages, countries, or regions, can have optimized Google Search Results.
Read More By The SEO Blender / March 24, 2021
There is a Scottish proverb that says “Do not judge by appearances. A rich heart may be under a poor coat.” I like it a lot, but when I look for a service or product my judgment always begins with appearances. For example, if you offer an SEO service, I will check how your own website is doing. I will never take advice or buy a service from someone who doesn’t apply it on their own website.
Read More By The SEO Blender / March 10, 2021
Nowadays, it is very trendy for everyone to write about Core Web Vitals. The posts are usually more or less the same, full of new terms, but they repeat what the official statement says. Here you can see a brief and slightly different opinion.
Read More By The SEO Blender / March 9, 2021
According to Neil Patel, the FAQ schema can help your site rank higher in less than 30 minutes. Here’s an easy way to find quickly the right questions.
Read More By The SEO Blender / March 6, 2021
SEO Smoothie Work Log for February 2021 is a boring piece of information that shows our daily efforts to achieve SEO success.
Read More By The SEO Blender / February 24, 2021
Whenever I see multiple, 5-star reviews, I’m suspicious. The same goes for websites with positive reviews from unknown third-party providers (not Google, Facebook, TripAdvisor, etc.) or websites with “John Doe” and “Jane Doe” reviews. (By the way, our other website seogalway.com uses these popular techniques)
Read More By The SEO Blender / February 19, 2021
Better Search Visibility with Video Schema Markup. Easy How-To Video Structured Data Step by Step Implementation. Simple Video Structured Data Code Snippet Template.
Read More By The SEO Blender / February 15, 2021
Quick and quality backlink building thanks to great opportunities discovered during competitor research. Results in just two days after one hour of work and all that due to a magical list of perfect places to link to your website.
Read More 
