Free Aggregate Rating Schema Markup Generator

Schema Markup Generators

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As the world of search engine optimization (SEO) continues to evolve, it’s becoming increasingly important for businesses to use structured data markup to help their content to be better and faster understood by the search engines. One type of markup that is particularly valuable for businesses is aggregate rating schema markup. In this article, we’ll explore what aggregate rating schema markup is, why it’s important, how to implement it, best practices for using it, and examples of businesses that are successfully using it.

What is Aggregate Rating Schema Markup?

Aggregate rating schema markup specifically is a type of schema markup that is used to provide information about the overall rating of a product or service, based on multiple reviews or ratings. This type of markup can include information about the average rating, the number of ratings or reviews, and even specific reviews.

One of the benefits of using aggregate rating schema markup is that it can help a business’s content stand out in search engine results. For example, if someone searches for a product or service, search engines can display the product or service’s average rating and the number of ratings or reviews directly in the search results, making it more likely that users will click through to the website.

How to Implement Aggregate Rating Schema Markup

Here a few steps you’ll need to follow:

  1. Identify the relevant page(s) to implement the markup: The page or pages that you want to add the markup to should be the ones that contain information about the product or service being rated.
  2. Choose the appropriate schema markup code: There are different types of schema markup code that can be used for aggregate ratings, depending on the type of content being rated. For example, there are specific codes for books, movies, and restaurants.
  3. Add the markup code to the page: Once you’ve identified the appropriate code, you’ll need to add it to the page or pages you want to markup. This can be done by adding the code directly to the HTML of the page, or by using a plugin or extension.
  4. Validate the markup using a structured data testing tool: After adding the markup code, it’s important to validate it to make sure it’s working correctly. There are several tools available online that can help you validate your schema markup, including Google’s Structured Data Testing Tool.

Best Practices for Using Aggregate Rating Schema Markup

While implementing aggregate rating schema markup can be relatively straightforward, it’s important to follow some best practices to ensure that the markup is effective and doesn’t cause any issues. Here are a few best practices to keep in mind:

  1. Ensure the accuracy of ratings and reviews: When using aggregate rating schema markup, it’s important to ensure that the ratings and reviews being displayed are accurate and trustworthy. Avoiding fake or spammy reviews is crucial to maintain the integrity of the ratings.
  2. Avoid spam and prohibited content: It’s important to avoid using schema markup to promote spammy or prohibited content, such as adult content or illegal products. This can not only harm your website’s reputation but can also lead to penalties from search engines.
  3. Use only one aggregate rating schema markup per page: While it may be tempting to use multiple types of schema markup on a page, it’s important to stick to one type of aggregate rating schema markup per page. This can help to avoid confusion and ensure that the markup is working as intended.

Aggregate Rating Structured Data Code Example

<script type='application/ld+json'>
{
	"@context": "http://schema.org",
	"@type": "Product",
	"name": "Free Schema Markup Generator",
	"aggregateRating": {
		"@type": "AggregateRating",
		"ratingValue": "5",
		"ratingCount": "45",
		"reviewCount": "123"
	}
}
</script>

Use our FREE Schema.org Aggregate Rating structured data generator to create JSON-LD markups, including all of the required item properties.

After generating your code, always test it with Google Rich Results Test tool before using it.

Marin Popov - SEO Consultant

Author of the Tool:

Marin Popov – Technical SEO Expert

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Schema.org’s references: Review. Google’s documentation: Review snippet