Lack of knowledge or intentional misleading – the Wolfgang Digital Ads
A marketing agency uses deceptive Google ad campaigns to take advantage of clients with no marketing experience offering SEO services that don’t exist.
Ad #1: “SEO Audit – SEO Agency Of The Year – WolfgangDigital.com”
Following the link of the ad with Title: “SEO Audit – SEO Agency Of The Year – WolfgangDigital.com” (www.wolfgangdigital.com/seo_audits) we landed on the following page:
Even though all the content on the page points in only one direction – PPC and nothing to do with SEO, we wanted to discover 3 reasons to hire Wolfgang.
Also, why are they the SEO agency of the year and what SEO audit do they offer?
Unfortunately, we could only find two reasons to hire them:
3 Reasons To Hire Wolfgang To Manage Your Search Marketing
3 Reasons To Hire Wolfgang To Manage Your Search Marketing
😃😃😃
Why are they the SEO agency of the year? Our 3 reasons, based ONLY on this page are:
Reason one: missing <h1> tag
Reason two: 7 links without anchor text or image
Reason three: 27 images (out of 32) with missing ALT attribute
Bonus Reason: Mobile Speed – 42
We could not find any information about the SEO Audit they offer.
Ad #2: “SEO Audit – The Multi-Channel Experts”
And we land once again on the same page with ZERO SEO content or service.
For these that are not 100 % sure what Multichannel Marketing is, a quote from Wikipedia: “Multichannel marketing is the blending of different distribution and promotional channels for the purpose of marketing. Distribution channels include a retail storefront, a website, or a mail-order catalogue. Multichannel marketing is about choice.”
By the way, we are very curious to see an SEO Audit from a multi-channel expert!
There is a Scottish proverb that says “Do not judge by appearances. A rich heart may be under a poor coat.”
I like it a lot, but when I look for a service or product my judgment always begins with appearances. For example, if you offer an SEO service, I will check how your own website is doing. I will never take advice or buy a service from someone who doesn’t apply it on their own website.
Nowadays, it is very trendy for everyone to write about Core Web Vitals. The posts are usually more or less the same, full of new terms, but they repeat what the official statement says. Here you can see a brief and slightly different opinion.
According to Neil Patel, the FAQ schema can help your site rank higher in less than 30 minutes. Here’s an easy way to find quickly the right questions.
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